What do you know about Interstitials? Highly clickable, visible, not breaking user’s natural engagement flow — and coming with ready templates at the PropellerAds self-service platform.
It seemed impossible to make them even greater — but nothing is impossible for us, especially for a multisource advertising platform.
Super Bowl 2022 and Affiliate Marketing: What Works? [Stats]
Super Bowl 2022, where the Tampa Bay Buccaneers won against the Kansas City Chiefs,
To help you understand how to set up a campaign for the next Super Bowl, we have gathered some statistics and insights from our Analytics team.
Where to Get Targeted Traffic: The Ultimate Guide for Advertisers and Brands
Learn all about where you can get targeted traffic in this comprehensive guide.
Tired of spending hours managing advertising campaigns, only to end up with high ad spend costs and low conversions?
You’re not the only one.
Getting traffic is one thing, but getting targeted traffic is a different ball game, which is why we’ve put together this handy guide to help you get started.
Think of it as your traffic cheat sheet: you can reference it any time as a refresher on the basics of targeted traffic, why it’s important, and how you can get it.
Targeted traffic is the most valuable form of traffic an advertiser can get. The term “targeted traffic” describes people who intentionally click on an ad because they believe it can solve a problem, answer a question, or offer a product or service they need.
What’s so great about this type of traffic?
Targeted traffic is special because these visitors are highly likely to convert.
Unlike non-targeted traffic, these visitors have a specific goal that they believe your product or service can satisfy, leading to more conversions.
Our Push Notifications database has already reached a 600 Million users mark, meaning that you don’t have to build your own subscriber-list. You can start promoting your offers right away!
And since Push Notifications are available to all Propeller Ads
Clients, let’s discuss how to set a Push Notification campaign. But not just any campaign, but one that will get the attention your product deserves to rise above social media algorithm madness.
As an experienced advertiser, you are probably leery of social media marketing. Well, who wouldn’t be? Apart from all the hype surrounding social media marketing and, let’s admit, very vast advertising opportunities, you still don’t have full control over delivery.
When and how a customer sees your message? In what context? Will he see the ad in general? You have no idea how to respond to these questions. That’s when Push Notifications come in handy.
Push Notifications over Social Media advertising
Push Notifications and Social Media advertising are two of the main advertising channels for affiliate marketers. But are there any differences, or reasons why you’d want to choose Push Notifications instead of Social Media ads? Let’s see this more into details:
Higher Viewability – Given the volume of social media posts and ads alike, along with the over increasing ad blindness recorded in the rows of Social Media Ads, we cannot be sure the user would even see the ad. No matter how high your budget is.
High engagement rates – Unlike Social Media ads, Push Notifications are delivered directly to a user’s device (be it phone or desktop), therefore, they get all the attention. Also since they appear as system notifications, they create a sense of urgency, inviting the user to immediately engage with them.
Instant delivery – Have a time-sensitive offer? Well, here’s another advantage Push Notifications have. In less than a minute you can send over a million messages, and promote offers, campaigns, events – whatever you can imagine!
Cost-effectiveness – If you’re looking to save money, the fastest way to do it is by not spending unnecessarily. Propeller Ads’
Push Notifications come in handy, as its Tier 1 CPC is much lower compared to the average cpc of the most popular social networks.
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